Social Media Management · Content Strategy · Brand Awareness Growth
Client: T’s Vault Smoothie & Juice Bar
Industry: Food & Beverage / Health & Wellness
Location: North Kingstown, RI
The Challenge
T’s Vault Smoothie & Juice Bar wanted to build stronger brand recognition and attract new customers in their local area. While their products and in-store experience were a hit, their social media presence wasn’t reflecting their energy or community impact.
They needed consistent posting, more engaging video content (especially Reels), and a clear strategy to reach potential new customers while staying true to their fun, health-focused brand.
The Approach
Tenth House Marketing developed a custom social media strategy centered around consistency, creativity, and visibility. Our main goals:
Increase the frequency and quality of posts
Produce and share more Reels to boost reach and engagement
Strengthen local brand awareness through authentic, on-brand content
We created a content calendar tailored to T’s Vault’s voice — bright, inviting, and community-centered — and established a posting rhythm that kept the brand active and top-of-mind.
Our Work Included
Social Media Management
Managed day-to-day posting on Instagram and Facebook
Built a consistent posting cadence with themed content pillars (products, lifestyle, community, specials)
Increased overall content volume and brand touchpoints
Reels Strategy & Production
Developed and produced short-form video content to highlight menu items, behind-the-scenes moments, and customer favorites
Focused on organic storytelling to drive engagement and shares
Optimized captions, hashtags, and timing to maximize reach
Content & Engagement Optimization
Aligned visuals and messaging with T’s Vault’s fresh, energetic brand identity
Engaged directly with followers and local audiences to build community presence
Analyzed performance data to refine future content
The Result
T’s Vault now has a vibrant and consistent social presence that reflects their in-store energy and draws in new customers daily. By focusing on Reels and high-impact visuals, we significantly increased reach, engagement, and follower growth — helping the brand stay visible in a competitive local market.
Results:
✅ Consistent posting schedule and stronger brand identity
✅ Growth in followers, engagement, and video reach
✅ Increased local awareness and in-store traffic
“Tenth House Marketing helped us take our social media to the next level — we’re more consistent, more creative, and our community is noticing!”
— T’s Vault Smoothie & Juice Bar Team
